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Glam Bag x Bailey Sarian Dares You to Go Bold


You might know her as the innovative creator of Murder, Mystery, and Makeup, or you may recognize her unmatched makeup skills from your Instagram feed, but we’re excited to officially dub Bailey Sarian as our February Glam Bag X curator. “I am psyched for you to experience my Glam Bag X and kick-start your beauty evolution,” says Bailey. “Prepare to embrace your wild side with my GBX collab, where dramatic makeup and no-holds-barred glamour will give you a guaranteed glow-up.

Bailey Sarian posing in front of dark green curtain and garden set

Behind Bailey’s Glam Bag X Collection

Bailey’s proclivity for true crime started from a young age. “My mother worked as a 9-1-1 dispatcher, and as a kid, I would go along with her to work,” she says. “She would give me headphones and let me listen to the phone calls she was taking. We look back and laugh about it, but now that I’m older…I don’t know why she was taking a child to work as a 9-1-1 dispatcher?!” Arguments aside, it was those experiences that introduced Bailey to the world of true crime, a passion she was able to merge with her other love: makeup.

“I had been doing makeup tutorials on YouTube for quite some time when, in 2018, I became enthralled by the Chris Watts case, but I had nobody to talk about it with,” says Bailey. “Then I had the idea, why not make a video where I talk about the case and do my makeup at the same time?” Murder, Mystery & Makeup was born. Her channel now features more than 120 videos of the series and boasts more than 884 million views.

Bailey has always been about pushing boundaries. Whether that looks like never shying away from a bold lipstick, rocking that full-glam smoky eye (even to the grocery store), or listening to a retelling of a true crime story while perfecting a graphic winged eyeliner, she’s challenging you to have fun and try something new. “My beauty philosophy is have fun and don’t be afraid to try something new, which is exactly what I want you to do with my Glam Bag X,” she says. “You want to do a bold lip? You do that bold lip!” Ready to slay your look? Trust us, when Bailey’s done with you, you’re going to look absolutely killer.

Bailey Sarian holding a black knife close to her face

Here’s How to Get Bailey’s Glam Bag X

Glam Bag X is a quarterly upgrade for Glam Bag and Glam Bag Plus members, so if you already have one (or both—you go, Glen Coco!) of those bags, just visit the Glam Bag X tab, and click on the “Upgrade Your Bag” button.

Not an IPSY member yet? There’s no better time than now to join the fam and claim your Glam Bag x Bailey Sarian. Get started by taking our Beauty Quiz and telling us all about all your beauty preferences. Once you’re done with the quiz, you’ll have the option to sign up for Glam Bag or Glam Bag Plus. After you’ve made your choice and become a member, log into your account, and visit the Glam Bag X tab. All that’s left to do is click “Upgrade Your Bag,” and you’ve just scored the most-coveted membership in beauty—starting with Bailey’s unbeatable collection.

Your Official Glam Bag x Bailey Sarian Spoilers

“To start your journey to the bold side, I’ve curated this collection full of glamour, bold makeup, and transformative skincare from amazing brands that I’ve loved for years,” says Bailey. Be sure to follow @IPSY for even more GBX spoilers to come

1. SCOTT BARNES Sculpting and Contour No. 1 Palette, $58

SCOTT BARNES Sculpting and Contour No. 1 Palette

Create cutting-edge, contoured looks with this makeup-artist-developed palette that features eight high-pigment, super versatile shades that blend like a dream with minimal fallout. “I use this bad boy every single day,” says Bailey. “The powders go on beautifully, not chalky. It’s just beautiful and so easy to use.”

2. PAT McGRATH LABS Love & Lust: Gloss™ Duo in Flesh Fantasy & Flesh 6

PAT McGRATH LABS Love & Lust: Gloss™ Duo in Flesh Fantasy & Flesh 6

Fall in love with this award-winning lip gloss in two best-selling shades! Flesh Fantasy and Flesh 6 look so cute in these mini heart vials that you’ll love and lust over for their non-sticky feel and full color payoff.

3. DRUNK ELEPHANT Protini Powerpeptide Resurf Serum, $82

DRUNK ELEPHANT Protini Powerpeptide Resurf Serum

“Skincare is important because your skin is the foundation to your makeup,” says Bailey. “If your skin isn't right, if it’s dry, if it’s thirsty, if it’s just doing something funky, then the makeup is going to give you a hard time.” Get plump, hydrated, and radiant-looking skin with help from this multiple-award-winning serum. Packed with 11 peptides, growth factors, amino acids, and lactic acid, it helps improve your skin’s texture and appearance and get it ready for your GBX makeup look.

Ready to go extra this February? We got you! Be the first on the list to reserve your spot before we run out—Glam Bag x Bailey Sarian quantities are limited. And for all your IPSY Glam Bag X news, don’t forget to check us out on Instagram and Twitter @IPSY.

Curious what you might have missed in the other sold-out Glam Bag X drops? Check out last May’s Glam Bag x Madelaine Petsch, August’s Glam Bag x Alicia Keys, and November’s Glam Bag x Becky G now.

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About the author
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Maddie Aberman
Maddie is the senior manager of editorial at IPSY. She’s been covering beauty and wellness for more than nine years. Her work has appeared in Allure, Cosmopolitan, Popsugar, Women's Health, Good Housekeeping, and Seventeen, among other publications.
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Article Last Updated January 10, 2023 12:00 AM