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Stay Golden: July’s Theme Is A State Of Mind


Skin? Shining. Smile? Beaming. July’s theme is more than just a title—it’s a state of mind. Stay Golden is a reminder to slow down, soak up the moment, and let the richness of life give you that lit-from-within glow. Once you’re positively radiant, it’s time to dig into your kit and turn on the high beams. We’re talking illuminating skincare, molten gold eye makeup, loads of bronzer, and a dust of highlighter on every curve.

Oh, and there’s also this little event happening called the Olympics. Maybe you’ve heard of it? ICYMI, the 2021 Summer Olympic Games are officially going down in Tokyo (Opening Ceremony begins July 23rd at 7:30 P.M. ET on NBC!), so we’ve lined up a host of stories to bring out your inner gold medal winner—from top-rated products that deserve a place on your podium to back-to-basics training to help you prep for the main event. On your marks, get set...GO!

Glow For The Gold with Award-Winning Beauty

Profile image of Vashti Cunningham inside pink frame

Beauty Through The Black Lens with Vashti Cunningham

Meet Vashti: High jumper, beauty aficionado, and all-around style inspiration. We sat down with this Olympic athlete about everything from her career in track and field to expressing authenticity on the world’s stage. Spoiler alert: You’ll be majorly inspired.

Profile image of Vashti Cunningham and Sandi Morris holding the American flag behind her on white background

We Asked These Olympic Athletes For Their Beauty Routines

With their athletic prowess on the line, there’s no wiggle room for an underperforming beauty routine. We chatted with high jump competitor Vashti Cunningham and pole vaulter Sandi Morris (both repping the USA!) on what’s gracing their faces while they are *literally* mid-air.

Close-up of an Asian woman rocking a cat eyeliner look

The Coolest J-Beauty Trends You’ll Find in Tokyo

Get to know this Olympic host city and its culture that’s deeply-rooted in beauty. Innovative skincare, intricate nail art, and playful hair and makeup—these Japanese beauty trends will make you feel like you’ve been transported to the streets of Harajuku.

Close-up of a Black model's gold eyeshadow makeup look

From Champagne to 24K—These Gold Eye Makeup Looks Win Summer

It's truly one of the most universally flattering, versatile eye makeup colors out there. We’ve picked out our fave looks (and how to wear them) in every golden shade imaginable.

Highlighters from SUGAR COSMETICS and SHADES BY SHAN on reflective background

The *Best* Highlighters For Everyone Under The Sun

These illuminators have completely changed the world of beauty. Whether you’re into a subtle glow or full-on strobing, our team of experts have explored every shade and formula out there to bring you the list of highlighters that are guaranteed to change the game.

Vitamin C products from MURAD and DR. EVE_RYOUTH on beige blocks and background

Why Vitamin C Is The Gold Standard Of Bright Skin

This popular skincare ingredient is on the lips of every derm and esthetician—and for good reason. It helps protect, boosts SPF, and repairs skin. Get to know this powerhouse vitamin and its long list of benefits.

Face oils from DERMADELI, FIRST AID BEAUTY, and NEOGEN DERMALOGY on water background

20 Luxurious Face Oils For All Your Glow Goals

Yes—extra oil on your face is a good thing, but not just any kind. (Put down the olive oil.) These esthetician-approved oils can help with everything from acne to anti-aging. Glowy complexion, here you come.

Get Your Beauty Skills In Shape

Close-up of Kendal Fedail rocking a cat eye makeup look

Your Foolproof Guide To Cat Eyeliner

Used to holding your breath and hoping for the best? Now, the perfect wings can be yours, without the major frustration. Celeb makeup artist Kendal Fedail shows us her tips and tricks for pulling off the perfect cat eye.

Two models with clear skin posing

Layering Skincare Correctly Makes All The Difference

Toner? Essence? Eye Cream? If your skincare routine feels like an algebraic order of operations, you’ll def want to read this. This is the 101 on layering skincare (the correct way) for your morning and nighttime routines.

Blush products from ORYZA, HIPDOT, and PURLISSE BEAUTY

See How These MUA Pros Apply Blush

Applying blush is equal parts technique and personal style. We tapped two celeb makeup artists to tell us the when, what, where, and how they apply this makeup kit staple. After this, you’ll be a certified blush pro.

Close-up of a model's shimmery green and gold eyeshadow makeup look

Bronzer 101: Easy Ways To Warm Up Your Complexion

It’s the must-have for sunkissed glow all year long, but when summer rolls around we’re doubling down on bronzer. From formula to technique, here’s everything you’ve ever wanted to know about getting that just-stepped-off-the-beach radiance.

Close-up of a Black model applying eyelash serum on her lashes

30 Easy Beauty Hacks To Save Your Mornings

They’ll make your makeup a breeze, your skincare more effective, and turn around that bad hair day in no time. Try beauty hacks the next time you have 15 minutes (or less) to get out the door.

Want in on all the IPSY Glam Bag fun? Take our Beauty Quiz now to get started. Already an Ipster? Refer your friends to earn points, which you can use toward products. Either way, don’t forget to check us out on Instagram and Twitter @IPSY.

About the author
Hannah Cassidy
Hannah is a beauty editor at IPSY and has been creating content for fashion, beauty, and wellness in Los Angeles for over five years. Outside of the beauty world, she’s an avid vintage collector and dog mom to Pumpkin and Turtle.
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Article Last Updated July 1, 2021 12:00 AM