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September 2025 Glam Bag Reveal: A Bag With Big Gem Energy

By Maddie Aberman

Published on Sep 9, 2025 • 3 min read

Some bags carry your essentials. This one carries your main character energy. September’s Glam Bag is giving gemstone glam, bold self-expression, and color combos that dare to stand out. Whether you’re zipping it open for a midday touch-up at your desk or showing it off during golden hour drinks with your besties, this Glam Bag was made to be seen…and to remind you that showing up as your fullest, sparkliest self is always a vibe.

Still dreaming about last month’s desert-hued moment? Take a look back at August’s Glam Bag reveal here.

It's about glam time you treated yourself.

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MEET THE EXPERT

Joanne Wong is the Senior Designer of Fashion and Accessories at IPSY. She has been designing fashion handbags, accessories, and beauty packaging for more than 10 years for brands like Sephora, Nordstrom, Adventures by Disney, and more.

Behind the August 2025 Glam Bag Design

This month’s Glam Bag design is all about joy, vibrancy, and showing off the little things that make you you. IPSY designer Joanne Wong channeled the energy of gemstone face crystals, vivid nail art, and the fearless beauty expression of Latinx communities in honor of Hispanic Heritage Month.

“Gemstone-inspired. Joyful. Colorblocking,” says Wong. “I wanted to bring together simplicity and playfulness, so we went bold with the bag colors, then added this heart-shaped zipper pull that’s covered in faux gemstones, each one a different color and shape.”

The front? A pop of hot pink. The back? A deep lazuli blue. Together, they make a dynamic duo of rich color and clean contrast. And yes, you will pause just to admire the zipper pull. (We’ve all done it.)

“I wanted to mix simplicity and playfulness for this month’s Glam Bag design,” says Wong. “Gemstones come in different shapes and different colors, and I want to capture that in our zipper puller. In September, we celebrate Hispanic Heritage Month. The colors of pop pink, emerald green, and lazuli blue reflect the lively culture and beauty expressions of Latinx communities.”

Let’s be real: This is more than just a makeup bag. It’s a little reminder to shine bright, express yourself, and not shy away from the playful parts of who you are. Add some enamel pins. Toss in your boldest lip. Zip it open with big gem energy. However you carry it, this Glam Bag is here to hype you up, because you deserve to feel like a jewel every day.

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