Flower Power: May’s Theme Is Blooming With Beauty

Fresh-Picked Trends To Try ASAP

You’re a wildflower—bright, beautiful, and totally unique. This month, express it all with colorful polishes, dreamy new scents, and healthy, happy skin.

Spring Is In Your Hands With These Flower-Powered Manis

Florals for spring? We know, groundbreaking—but they’re a season staple for good reason. From easy DIY daisies to detailed flower illustrations, these gorge nail looks are instant happiness.

Do The Dewy—Glowy, Hydrated Skin Is In

This skincare-meets-makeup trend is the best of both worlds. We’ve got the pro tips, tricks, and products to achieve the naturally luminous look from home.

The Do’s (And Don’ts) Of Applying Perfume

Are you a spritz-and-run or a dab-and-dash type? Whatever your technique is, we’ve got the guide to making your fave scents last a little longer.

All About Mom, All Month Long

Like water and sunshine for a garden, our moms helped us grow—now, it’s time to nurture them in return.

The IPSY Mother’s Day Gift Guide

Celebrate the moms, moms-to-be, and every mother figure in between (Hey, dog moms!) with self-care hauls, beauty sales, and curated gifts to get her glowing.

Beauty Through The Black Lens: Meet Lacy Redway, Hairstylist To the Stars

Celeb hairstylist, entrepreneur, mother—Lacy Redway’s artistry extends beyond magazine covers and into everyone she meets. Get to know the beautiful story behind this industry tour-de-force.

Self-Care Ideas From Head To Toe

Mother Nature’s Gift To Skincare? Rose Water

It has a host of skin-friendly benefits and smells like a walk through a royal rose garden. Learn what makes this centuries-old beauty solution a modern day must-have.

Why We’re Slathering On Shea Butter Non-Stop

Shea butter, we love you. This magic ingredient transforms dry skin, stretch marks, and yes, even acne—here’s why you’ll want to hop on the shea train.

Revive Damaged Hair With These Pro Tips

Whether you’re seeing a few split ends or on a recon mission to save your fried strands, get the repair know-how from a colorist who’s seen it all.

The Home Edit Guide To Makeup Organization

Co-founders Clea Shearer and Joana Teplin share their hacks, tips, and how-tos for getting a chaotic vanity situation in order, so you can get glam in peace.

Want in on all the IPSY Glam Bag fun? Take our Beauty Quiz now to get started. Already an Ipster? Refer your friends to earn points, which you can use toward products. Either way, don’t forget to check us out on Instagram and Twitter @IPSY.