What beauty tools do you use the most?
This will help us personalize your experience.

Get Ready for Glam Bag x Halsey! Here’s What You Need to Know About This Limited-Edition Collab

06_GBxHalsey_Announcement_Thumbnail06_GBxHalsey_Announcement_Header

You already know Ashley Frangipane as the ultimate beauty chameleon, even if you don’t realize it. That’s because you probably recognize Ashley by their stage name: Halsey. Yes, that Halsey. She’s most known as an award-winning musical artist, but a closer runner-up is her ever-evolving beauty. They've rocked glitter tears on an album cover, a cobalt lip on the red carpet, and more iconic eyeliner looks than we can count—and what’s even more impressive is that she does it all herself.

“It started out of necessity,” says Halsey. “I was a very small artist signed to an indie label that didn’t have a budget for glam.” Now she sees her makeup artistry as one of her greatest gifts: “It has given me the opportunity to center myself before performances and take my identity into my own hands.” It has even led to the launch of their own makeup line, about-face, earlier this year.

Here at IPSY, we’re all about helping you express your unique beauty, so who better to help spread that message of individuality and creativity than Halsey? Which is exactly why we tapped her to curate our August Glam Bag X collection. Introducing Glam Bag x Halsey.

Halsey rocking a blue and green eyeshadow makeup look and posing inside a flower frame

What You Need to Know About Glam Bag x Halsey

“Duality is a pretty common thread in most of my projects,” says Halsey. “I have Ashley on a day-to-day basis and Halsey when I’m expressing myself through music or art.” Ashley is low maintenance. She’s into skincare, a little highlighter, a lip balm, and a light lash. Halsey is her experimental side. It’s through Halsey that she doesn’t just break the beauty rules—she throws them out completely.

"I am so excited to share my Glam Bag X collection," she adds. “I’ve been a makeup junkie since I was a teenager, always grabbing and experimenting with whatever product I could get my hands on. So I've tried it all; drugstore to designer, neutral and natural to experimental and avant-garde. I took this mix and match approach curating my Glam Bag X collection, so I can confidently say there’s something in it for everyone. You can do your basic glow, everyday face, take really amazing care of your skin, and you can play up your adventurous side experimenting with high-impact color.”

This collection brings you into Halsey’s world with products they hand-picked. You’ll receive five of Halsey’s favorites, plus you get to also choose three from a personalized assortment. In total, you’ll receive eight full-size products worth up to $500. “I hope the mix of everyday staples and vibrant pops of color empower you to unleash your inner artist and take a few risks,” says Halsey.

View this post on Instagram

A post shared by IPSY (@ipsy)

How Does Glam Bag X Work?

Glam Bag X is available as a quarterly upgrade for Glam Bag and Glam Bag Plus members, so if you already have one (or both) of those bags, just visit the Glam Bag X tab, and click on the Upgrade Now button.

Not a member yet? No problem. Get started by taking our Beauty Quiz and telling us all about your preferences. Once you’re done with the quiz, you’ll have the option to sign up for Glam Bag or Glam Bag Plus. After you’ve made your choice and become a member (welcome to the fam!), log into your account, and visit the Glam Bag X tab. All that’s left to do is click “Upgrade Now”, and you’ve just scored the most-coveted membership in beauty. “I hand-picked and really adore everything in this collection,” says Halsey. “I truly believe that these are products that can work for everyone, from the beginner to the professional.”

Halsey signing a wooden box against floral background

What’s In My Glam Bag x Halsey Collab?

If you’re looking for the full breakdown, we can’t share it quite yet (sorry!). But trust us, the wait will totally be worth it. And to reward your patience, we can spill about two products we know you’re going to love. “I can’t wait to unveil the full collection,” says Halsey. “I am most excited because Glam Bag X is so personal. Everyone gets to personalize it in their own way, and I get to see so many different takes of the most authentic you with the products you choose.” Keep scrolling to see what you might get this August.

1. FENTY BEAUTY Full Frontal Volume, Lift & Curl Mascara in Cuz I’m Black (MSRP $24)

FENTY BEAUTY Full Frontal Volume, Lift & Curl Mascara in Cuz I’m Black

Whether you’re performing on a stage like Halsey or giving a presentation on Zoom, this mascara has got you covered. The innovative brush lifts, curls, defines, and separates for a lash look that won’t smudge or smear for hours. “I love that it’s super buildable, so if you just want a light coat that looks really natural, you can get that,” says Halsey. “But if you love a dramatic lash, then all it takes is a couple coats to get there.” Even better: Everyone getting the Glam Bag x Halsey drop will receive this mascara.

2. TATCHA The Silk Canvas Filter Finish Protective Primer (MSRP $52)

TATCHA The Silk Canvas Filter Finish Protective Primer

One of the most important beauty lessons Halsey has learned from her years in the spotlight: the power of primer. This one from TATCHA is a favorite thanks to blurring silk extract, mattifying silk powder, and a velvety texture that grips foundation for all-day wear. “I love this product because it makes my makeup last longer while giving me a natural, more even-toned look,” she says.

Ready to go extra this August? We got you! Be the first on the list to reserve your spot before we run out—Glam Bag x Halsey quantities are limited. And for all your IPSY Glam Bag X news, don’t forget to check us out on Instagram and Twitter @IPSY.

Curious what you might have missed in the other, sold-out Glam Bag X drops? Check out our February Glam Bag x Patrick Ta collection and the May Glam Bag x Khloé collab now.

Like this article? Share it with your friends by clicking the icons below!

About the author
maddie-aberman-headshot-3 (1)
Maddie Aberman
Maddie is the senior manager of editorial at IPSY. She’s been covering beauty and wellness for more than nine years. Her work has appeared in Allure, Cosmopolitan, Popsugar, Women's Health, Good Housekeeping, and Seventeen, among other publications.
Share Article
Article Last Updated June 28, 2021 12:00 AM