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Let Yourself Bloom With IPSY’s May 2023 Theme

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Published on Apr 28, 2023
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Flowers have sprung, and the days are getting warmer! Our May 2023 theme, Let Yourself Bloom, is helping you enter a new season—one where you allow yourself to bloom into your full potential. This month, we’re also celebrating the mothers and mother figures in our lives, putting a spotlight on the AAPI community, and reminding you why self-care is essential and never, ever selfish.

It's about glam time you treated yourself.

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You’re Doing Great, Mama

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This Mother’s Day, we’re cheering on all the mamas—no matter where they are in their motherhood journey. We’re offering up gift ideas and budget-friendly ways moms can spoil themselves. 

Amplify Asian Stories

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It’s Asian American Pacific Islander Heritage Month, and we’re celebrating the community by highlighting their stories. Visit our site all month long to read about AAPI founders and creators.

Normalize Self-Care

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May is also Mental Health Awareness Month, so what better time to remind us that we should prioritize ourselves? Let’s normalize moments of self-care, because we deserve to experience moments of calm amongst all the chaos that may surround us.

Want to find more ways to self-care? Take our Beauty Quiz now to get started with your own beauty subscription. Already a member? Refer your friends to earn points, which you can use toward products. Either way, don’t forget to check us out on Instagram and TikTok @IPSY.

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