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March’s IPSY Theme Will Help You Rewrite the Rules This Spring


Wear too much blush. Make the first move. Get a mismatched mani. This month, march to your own beauty beat with botanical skincare, must-have makeup, and a nature-inspired palette from women-owned and founded brands who inspire us to rewrite the rules every day.

More PowHER to You

Women are a force to be reckoned with, and this Women’s History Month and International Women’s Day (March 8th), we’re showing up for the women in our lives who make the world go round. Join us as we empowHER the women we know—from spotlighting their stories to advocating for colleagues and supporting women-founded brands we love.

Big Feminine Energy

Channel B.F.E. (Big Feminine Energy) this month by doing whatever makes you feel your best. Whether that’s trying out the latest maximalist makeup trends (we’ve got plenty of tutorials to help with that!) or nurturing yourself through self-care rituals, if it gives you the confidence to be you, you’ve got our full support.

Bring on Spring

Things are heating up around here—and it’s not just the weather. From “pro-aging” skincare (including our new DERMELECT Capsule) to spring break travel essentials in the IPSY Shop, we’ve got the hottest beauty you need to kiss winter goodbye and truly blossom this season.

Excited about even more spring beauty? Take our Beauty Quiz now to get started with your own IPSY beauty subscription. Already an IPSY member? Refer your friends to earn points, which you can use toward products. Either way, don’t forget to check us out on Instagram and TikTok @IPSY.

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Article Last Updated March 26, 2024 12:00 AM