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October 2023 Theme Will Have You Slaying All Spooky Season Long

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It’s Glam-o-Ween season, so grab your makeup brushes and enter our ultimate Halloween beautyverse if you dare…This year, we’ve brewed up something special for you: tons of makeup tutorials, expert tips, product picks, and hair-raising inspiration to help you conquer the holiday like a pro. Whether you’re going full glam or giving minimal effort, get ready to slay spooky season.

Enter Your Twilight Zone

Various skincare products scattered on a lime green background

The most bone-chilling glam starts with a killer nighttime skincare routine. But don’t scream—our Mega Drop Shop starting Oct. 10 has deals on magical serums, potions, and more to get your skin glowing like a supernatural (look out for our holiday advent calendar in the shop, too!).

Tap Into Your Dark Side

Red carpet photo of Paris Hilton with a black smoky eye

Deep merlot lips. Smoky shadows. Dramatic cat eyes. This season’s vibe is edgy, spell-casting looks—and as your fairy gothmothers, we’ve got all the beauty you need to channel your dark side. Plus, beware the launch of The Edit: Benefit on Oct. 12—it’s terrifyingly good.

All Fun, No Fear

Beauty Through the Black Lens image featuring confidence queen Achieng Agutu

The world is your circus, so we dare you to turn the fun up a notch. Whether it’s taking your glam to new heights or juggling something you’ve never done before, the key is to have no fear. Plus, get ready for the main attraction coming soon this holiday season—with a November Icon Box curated by a major makeup magician. 

In need of some beauty to achieve these scary-good looks and beyond? Take our Beauty Quiz now to get started with your own IPSY beauty subscription. Already an IPSY member? Refer your friends to earn points, which you can use toward products. Either way, don’t forget to check us out on Instagram and TikTok @IPSY.

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About the author
Alexandra Schultz
Alexandra Schultz
Alexandra is a senior copywriter at IPSY, a foodie, and a beauty lover. With over nine years of experience, her work has been published in both the fashion and beauty industries for brands including Savage x Fenty, Biossance, and NYX Cosmetics.
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Article Last Updated September 29, 2023 12:00 AM