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Try January

This January, we’re ditching resolutions for reinvention. Try January is your 31-day beauty challenge to play, experiment, and say yes to something new every day. Tiny tries. Major glow-ups…because your routine should never feel routine.

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Try January

15 Bold Makeup Looks You Can *Actually* Pull Off—Promise

Published on Jul 29, 2025 • 4 min read

Woman demonstrates the precise application of blush on her cheeks to achieve a contoured radiant appearanceWoman demonstrates the precise application of blush on her cheeks to achieve a contoured radiant appearance

Try January

How to Contour With Blush in 5 Easy Steps

Published on Jun 18, 2025 • 3 min read

A portrait showcasing a girl in a dazzling red dress, accentuated by delicate makeup, emanating a breathtaking allureA portrait showcasing a girl in a dazzling red dress, accentuated by delicate makeup, emanating a breathtaking allure

Try January

How to Make Makeup Look Gorgeous Without Adding Mascara

Published on Jun 3, 2025 • 3 min read

31 Days of Play

Try January

15 Bold Makeup Looks You Can *Actually* Pull Off—Promise

Published on Jul 29, 2025 • 4 min read

Woman demonstrates the precise application of blush on her cheeks to achieve a contoured radiant appearanceWoman demonstrates the precise application of blush on her cheeks to achieve a contoured radiant appearance

Try January

How to Contour With Blush in 5 Easy Steps

Published on Jun 18, 2025 • 3 min read

A portrait showcasing a girl in a dazzling red dress, accentuated by delicate makeup, emanating a breathtaking allureA portrait showcasing a girl in a dazzling red dress, accentuated by delicate makeup, emanating a breathtaking allure

Try January

How to Make Makeup Look Gorgeous Without Adding Mascara

Published on Jun 3, 2025 • 3 min read

An image of a joyful woman flashing a bright smile, showing her white teethAn image of a joyful woman flashing a bright smile, showing her white teeth

Try January

Yes, You Can Get Your Natural Hair Color Back: Here’s How

Published on Dec 17, 2025 • 6 min read

A photo of a model with glowy skin and a blurred lip lookA photo of a model with glowy skin and a blurred lip look

Try January

The Blurred Lip Trend Is the Perfect Way to Use Your Favorite Lip Tints

Published on Dec 7, 2022

Side profile image of a black woman with short, curly hair in a white top smiling and posing against gray, wooden wall backgroundSide profile image of a black woman with short, curly hair in a white top smiling and posing against gray, wooden wall background

Try January

How to Master the Big Chop and Embrace Your Natural Hair

Published on Oct 15, 2020

Amber glass container with dropper lid for cosmetic products on brown background in sunlight in women's handsAmber glass container with dropper lid for cosmetic products on brown background in sunlight in women's hands

Try January

Is Skin Cycling the Secret to Glowier, Healthier Skin? Experts Weigh In

Published on Dec 17, 2025 • 5 min read

Woman with blue and green make up, eyes closedWoman with blue and green make up, eyes closed

Try January

Revive Your Forgotten Eyeshadow Palettes by Turning Them Into Eyeliner

Published on Dec 17, 2025 • 4 min read

A smiling woman with long, thick, textured brown hair falling over her eyesA smiling woman with long, thick, textured brown hair falling over her eyes

Try January

6 Expert-Approved Ways to Go Longer Between Hair Washes

Published on Mar 28, 2025 • 4 min read

Try January

The SPF Sandwich Is Trending—Here’s How to Layer Sunscreen Like a Pro

Published on Dec 17, 2025 • 4 min read

Three people apply lipstick together in a close-up shot, capturing a playful beauty moment. Overlaid text reads “I PLAY BEAUTY IPSY” in bold, stylized typography. Three people apply lipstick together in a close-up shot, capturing a playful beauty moment. Overlaid text reads “I PLAY BEAUTY IPSY” in bold, stylized typography.

Try January

I Play Beauty: A Love Letter to the Hobby That Deserves a Spotlight

Published on Dec 17, 2025 • 3 min read

Close-up image of a bright blue balloon landing on a cactus against a pink backgroundClose-up image of a bright blue balloon landing on a cactus against a pink background

Try January

How to Safely Pop a Pimple (If You Absolutely Have To)

Published on Jul 23, 2024

A close-up shot of a woman with blue eyes, with dramatic shadow across part of her face, as she applies black mascara to her upper lashes, brushing them upward to create a lifted, curled effectA close-up shot of a woman with blue eyes, with dramatic shadow across part of her face, as she applies black mascara to her upper lashes, brushing them upward to create a lifted, curled effect

Try January

No Eyelash Curler? No Problem—5 Alternatives for Curling Lashes in a Pinch

Published on Aug 12, 2024

Woman putting ice on her faceWoman putting ice on her face

Try January

The Benefits of Ice as Part of a Skincare Routine

Published on Sep 28, 2023

Try January

Can a Lash Primer Really Change the Game? I Tried MAC’s to Find Out

Published on Dec 17, 2025 • 3 min read

A photo of a woman applying face freckles on faceA photo of a woman applying face freckles on face

Try January

How to Make Fake Freckles That Look Natural and Totally Cute

Published on Mar 25, 2024

Woman with long, silvery, grey hair blowing across her faceWoman with long, silvery, grey hair blowing across her face

Try January

How to Grow Out Gray Hair in a Way That Feels Natural

Published on Feb 24, 2025 • 4 min read

Cat attends the Givenchy Womenswear Spring/Summer 2023 show as part of Paris Fashion Week on October 02, 2022 in Paris, France.Cat attends the Givenchy Womenswear Spring/Summer 2023 show as part of Paris Fashion Week on October 02, 2022 in Paris, France.

Try January

Festival-Ready Makeup Looks to Channel Your Inner Headliner

Published on Mar 26, 2025 • 10 min read

A woman is shown in a picture applying sunscreen to her nose, making amusing facial expressions with her eyes closed, while being photographed by a cameraA woman is shown in a picture applying sunscreen to her nose, making amusing facial expressions with her eyes closed, while being photographed by a camera

Try January

Exposing the Top 12 Skincare Myths Holding You Back from Your Best Skin Yet

Published on Apr 23, 2024

Bella Hadid walks the runway during the Michael Kors Collection Spring/Summer 2023 Runway Show Bella Hadid walks the runway during the Michael Kors Collection Spring/Summer 2023 Runway Show

Try January

How to Safely Achieve the Bleached Brow Trend at Home

Published on Mar 16, 2023

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